Products
Via e-mail marketing the other day I received an invitation from our friends at the Cremation Association of North America (CANA) to take in a free webinar partially titled, “Families prefer experience over extravagance“. The topic hit home with me and I think points out a very important detail about what the consumer public is…
Family-owned Quinn Hearse and Limousine, headquartered in Northern Ireland recently received funding from the United Kingdom’s Innovate UK Fund, Invest Northern Ireland, and others to develop the “Coffin Pod”. According to this article, “The Coffin Pod is a sealed glass pod which will allow funeral directors to transport coffins safely, and allow families to have…
The City of Sheffield is located north of London and not too far from both Manchester and Nottingham in Great Britain. Sheffield’s City Cemetery was built in 1836 in response to the overcrowding and poor conditions in Sheffield’s churches. Today, 87,000 souls rest eternally in the cemetery, but you can also spend a night there.…
Every once in a while I come across a couple of items that are sometimes related and it makes me think about potential business aspects of the items when combined together. That recently happened to me once again — late in September I received a marketing e-mail from the Cremation Association of North America (CANA)…
A relatively new death tech app, Empathy, recently raised $30 million in Series A funding according to this article from Tech Crunch. The product is designed to help bereaving families navigate the choppy waters that result when a family member or someone close to them dies. “Empathy is a customer-centric company with compassion at our…
Last weekend people in Charlotte, North Carolina, had the opportunity to see a truck drive around the area with this message on the sides and rear, “Don’t get vaccinated: Wilmore Funeral Home“. According to this article from CNet, the truck sparked a viral buzz. Turns out that there is no Wilmore Funeral Home and if…
It’s just human nature that the newest thing gets the publicity. On Super Bowl Monday every headline is about the Super Bowl game and the champions but by Friday of that week America is on to the next big thing. . . on the sports calendar that is sometimes the Daytona 500. Well, moving on…
