pre-paid funerals
We’ve all been targets of other businesses. Have you ever received a printed piece of mail for something? As you surf the internet are certain ads continuing to come up on the pages you go to? If that has happened to you. . then you have been targeted. I first really noticed the targeting concept…
Read MoreThere are some interesting things happening in the financial world in Australia. Lately there has been quite a bit of publicity from the Royal Commission into Misconduct in the Banking, Superannuation, and Financial Services industry about the financing of funerals while still living. My guess is that a lot of this has reached the public…
Read MoreRecently I was reading a business plan of a public company funeral home consolidator and when talking about how they look at the pre-need market, they mentioned that they look at Pre-Need as a “defensive posture” for holding on to call volume. That was interesting to me because I have always looked at Pre-Need as…
Read MoreIt is interesting for me to speculate on what is happening in the Pre-Need insurance market. While I have access to some statistics – it is by all means when considering the national perspective – a small sampling size. However, I do see a couple of things trending that I would indicate that the Pre-Need…
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