pre-paid funerals

Can Preneed lead funeral homes forward

By Funeral Director Daily / January 16, 2024 /

If you operate or work at a funeral home you know that there is a lot of change going on. . . . .Let’s see, there is less church membership leading to less church services.  And, less church services seems to be leading to less traditional services going so far as to move to an…

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Preneed Marketing: What age to aim at?

By Funeral Director Daily / June 14, 2023 /

    When a company commits marketing dollars to a specific purpose they want to make sure that those dollars move the needle  as far as they can.  So, a topic I’m interested in is at what age should a funeral home start putting preneed marketing in front of a potential client?   I’m certain…

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Carriage Services announces national preneed partnerships

By Funeral Director Daily / May 22, 2023 /

    It was less than three weeks ago, on May 4, when listeners of Carriage Services earnings call got an idea that something was going to be decided in the way that the company handled their preneed business.  In that call, of which you can read the transcript here, Vice-Chairman, President and Chief Operating…

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How do consumers come up with the money to pay for funerals?

By Funeral Director Daily / January 27, 2023 /

    Yesterday we took a look at how funeral merchants should expect their clients to pay for the services that they select.  Our article took a look at crowdfunding, credit cards, savings, and, of course, preneed funding.  And, we concluded that as good as it is to get payment done and out of the…

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Paying for a funeral

By Funeral Director Daily / January 26, 2023 /

  I ran across this article the other day that is entitled, “Financing a Funeral:  Crowdfunding, insurance, credit cards, loans, and payment plans”.  The article comes from a publication called “The Enlightened Mindset” and appears directed towards the consumer.   I don’t think it is a “bad” article, but you can also tell it is not…

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Is it time for a Preneed registry?

By Funeral Director Daily / December 8, 2022 /
lowering casket into ground

I recently read this story in the Buffalo (NY) News that is entitled, “Two men planned what would happen after their deaths.  Why did they end up in unmarked graves?”  The story documents the plights of two men who, by most death care experts opinion, did everything that they should have done about their future deaths…

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Is Great Britain the proverbial “canary in the coal mine” for future U.S. death care purchases?

By Funeral Director Daily / August 10, 2022 /

This recent public relations press release indicating that a shift in attitudes of people in Great Britain about how people want to “Say Goodbye” to their loved ones makes one wonder if that shift will find its way across the Atlantic Ocean to the United States. One report found that “sales of direct cremation plans…

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Is it possible to “Over-Regulate”?

By Funeral Director Daily / March 3, 2022 /

I’m a big believer in playing by the rules and also a believer that rules and regulations are necessary in order to live in an organized society.  I’m also one of those Americans who believes in the process of “Self-Reliance” and “Self-Determination” and sometimes think that “Regulations” can hinder one’s ability to be the “Best…

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Do you have the “Long View” in customer acquisition?

By Funeral Director Daily / January 5, 2022 /

Every day funeral directors and funeral home owners work hard and diligently in taking care of the families that they are entrusted to serve.  Sometimes it is a matter of just finishing with one family when the phone rings again and the funeral director/funeral home owner starts the cycle all over again. As your business…

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This is the week

By Funeral Director Daily / September 27, 2021 /

This is the week that Congress should act on the Biden Administration’s key piece of legislation, the $3.5 trillion “Human Infrastructure” bill.  Regardless of what happens or how you feel about that bill, I thought it would be interesting to look back on how death care has fared from the other two large social bills…

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