We started talking about advertising mix a couple of days ago when we breached the subject of looking at our budget for 2018. Obviously, advertising is a variable cost that we decided you need to know how effective each portion is, what types of advertising work in your community, and how, or if, by knowing…
On Sunday my wife and I dropped off our youngest child for his Freshman year of college at a school about 100 miles away from us. Those of you that have been through this procedure know what it is like. He is not entering the death care profession and I am okay with that. There…
As has become our custom we use Monday mornings for an overview of some of the stories we have seen concerning the death care industry over the last week. Today is no exception and we have linkable articles on topics ranging from a funeral home that was closed down to a Japanese company’s idea to…
Yesterday we began a discussion about your advertising mix and your budget. It’s my belief that there are several components in your advertising options that are needed to to get into the minds of consumers who are all your potential customers. I’m also of the opinion that there is a time when a client family…
As we move into the month of September and all the kids start going back to school, it always reminds me that the next business year is just around the corner a few months away. It was in September that I always started to look at our budget for the coming year and began the…
BUSINESS
“Mattering”: Can your funeral home help “It”. . . Can “It” help your funeral home?
It’s not something I thought about ever. And, while I sensed some of the psychological needs associated with it, I’d never thought of it in the sense I learned about it last week. …
FINANCE
Seeking Alpha authors “Bullish” on SCI
When you follow the public companies in Death Care like I do it is unusual to find articles about them appearing very often. But, last week two separate authors of Seeking Alpha gave opinions…
What’s with Private Equity?
I guess “Private” means “Privacy” and that is probably why it is so difficult to get information on how the Private Equity market is doing. The status of the industry is, however, of much…
REGULATIONS
CEMETERY
CREMATION
Washington crematories stymied by air quality regulations
Washington State cremation owners and operators find themselves in somewhat of a Catch-22 when it comes to new cremation equipment. According to this article from the Seattle Times Pacific Northwest Magazine old cremation machines…
PRENEED
Is a 10% credit card interest rate ceiling good news for funeral homes? . . . Maybe not
Today is January 20. It is the day that President Trump wanted to institute one of his ideas for making life more “affordable”. That idea is a 10% cap on interest rates on credit…
Can you the provide the opportunity for additional Preneed sales in the 1st Quarter of 2026?
“Strike when the iron is hot“. That’s a 15th-century saying that came from the blacksmith trade and meant to suggest that the blacksmith should “bend the metal when it is hot and somewhat flexible”. …
More Americans take on debt to cover funerals
I came across this recent article from USA Today titled “Americans are going into debt over death. Here are affordability tips.” Reading that article led me to a survey and results from Debt.com and…
PRODUCTS
Is a 10% credit card interest rate ceiling good news for funeral homes? . . . Maybe not
Today is January 20. It is the day that President Trump wanted to institute one of his ideas for making life more “affordable”. That idea is a 10% cap on interest rates on credit…
Can you the provide the opportunity for additional Preneed sales in the 1st Quarter of 2026?
“Strike when the iron is hot“. That’s a 15th-century saying that came from the blacksmith trade and meant to suggest that the blacksmith should “bend the metal when it is hot and somewhat flexible”. …
Creedy, Jefferson form advisory firm
Long-time Death Care executives and advisors Alan Creedy and Danny Jefferson have again joined together to form a new firm to help those in the business. A press release issued earlier this week…









