Funeral Director Daily
For a long-time I’ve been a believer in TOMA — “Top of Mind Awareness” for funeral home brand building which can lead to market share building. “Top of Mind Awareness” is defined as one measure of how well a business brand ranks in the minds of the consumer. And, I’ve always felt that TOMA was…
Only a couple of weeks ago Funeral Director Daily published an article entitled “Is an Event Center in your business future”. I thought it was a fairly innocuous article about the growth of “event centers” and their potential as an off-site component of a retail death care business — both for direct cremation firms and…
According to this article from This is Money (Great Britain) the Safe Hands Plans funeral preneed fund “went under six weeks ago”. Taking information from an article in the Financial Mail on Sunday, it suggests that over 47,000 plan holders are left with the potential of zero balances in their trust funds that were supposed…
There is a new play out called “Cremation: The Play” and it is set to be live-streamed beginning tomorrow on Lemonade. It will also be live-streamed on Saturday and Sunday. Cost to watch the live-stream is $20 and includes a Q & A following the production with the producers and cast. You can see information…
Here’s an interesting fact as reported in this article from CNN, “The 30-year fixed-rate mortgage averaged 5% in the week ending April 14, up from 4.72% the week before, according to Freddie Mac. That’s the highest since 2010″. Here’s a couple of other quotes concerning our economy from this recent article in Yahoo Finance, “Generally speaking,…
Evidently the readers of Funeral Director Daily are enamored with the Oscars and what will be the best movie of 2023 or they are interested in the story of Canadian funeral home executive Ray Loewen and his quest in building a very large public company. Our top rated article for the past 30 days was…
Since the world started to deal with the deaths related to the Covid-19 pandemic beginning in March and April of 2020 there has been a question in the death care world about the theory of “pull-forward” deaths. . .and if there are “pull-forward” deaths, what will that do to the profession in the years following…
The markets were closed on Good Friday and we thought that might be an appropriate time to take a look at how the stocks that comprise the Funeral Director Daily Death Care Index (DCI) have been doing in relation to each other and in relation to the stock market as a whole since the beginning…
