Who is Your Target Customer and What do They Want?

By Funeral Director Daily December 1, 2017

I posted an article yesterday that showed that even when you think you are an asset-based or value customer you can also be, at some times in some situations, an experiential customer.  By experiential customer I mean that you, as a customer, will pay more for something because you value the experience that it gives…

How Can Funeral Homes Sell “The Experience”?

By Funeral Director Daily November 30, 2017

Trends and surveys show us that the younger the person is in America the more apt they are to value “Experiences” over “Assets”.  It is an interesting subject to me – as a younger part of the Baby Boom generation – I’ve always valued assets and usually have watched my money on the experiences.  Experiences…

Matthews Posts Record Revenues — Casket Sales Decline

By Funeral Director Daily November 29, 2017

Matthews International issued a press release last Thursday, November 16, reporting on their 4th quarter and 2017 year end results.  It is a report eerily similar to Hillenbrand’s 2017 year end report in that the report was overall excellent but both companies saw sales in their casket units drop.  You can read Matthews press release…

Can’t Believe They Waited Until 2017

By Funeral Director Daily November 28, 2017

The Niagara Gazette recently published an article featuring Michael Goodlander, owner of the Otto Redanz Funeral Home in New York state.  The article captured the thoughts of Goodlander and his funeral home as it is preparing to offer food – in the way of baked goods, snacks, and platters to those visiting and using his…

Not Just an American Phenomena

By Funeral Director Daily November 27, 2017

Over the last week I ran into an article in the Australian news about the funeral service provider Propel Funeral Partners.  You can read the article for yourself here. Propel Funeral Partners has been in business for over five years but just last week took its stock public on the Australian Stock Exchange raising $131…

BUSINESS

The funeral profession is changing . . . . but yet, what is really important should stay the same

By Funeral Director Daily | October 16, 2026

  I met John Adams, a past President of the National Association of Funeral Directors (NAFD) of Great Britain at the Baltimore NFDA Convention a few years back.  We had randomly sat down at the…

Park Lawn makes promotions to strengthen “Family Experience” and support growth. . .promoting from within

By Funeral Director Daily | October 15, 2026

  Last week I received this press release from Park Lawn Corporation titled “Park Lawn empowers key leaders to enhance the family experience and support growth”.  While there is nothing particularly newsworthy in that title, publishing…

No end in sight

By Funeral Director Daily | October 14, 2026

  I talk to a lot of funeral directors.  Most understand the ramifications of raising their prices.  However, sometimes it just needs to be done to stay profitable. . . . but in an inelastic…

FINANCE

Carriage Services expands Revolving Credit Facility

By Funeral Director Daily | October 12, 2026

  At the end of September public company funeral home and cemetery consolidator and operator Carriage Services made some moves that they hope will enhance their long-term flexibility.   In essence, Carriage Services made this…

Park Lawn Corp purchases business assets of historic Texas funeral home. . . .Strategy may start a trend of facility closures

By Funeral Director Daily | October 6, 2026

    This recent article from the Waco (TX) Tribune-Herald will give you full information on the recent purchase of the business assets of the historic Connally-Compton Funeral Home in Waco, Texas, by the Park…

Acquisitions: The price that is paid is all about “The Present Value of Future Cash-Flow”

By Funeral Director Daily | September 30, 2026

  Acquisitions are big in Death Care. . . .and we are being told that with so many retiring funeral home owners. . . about to become bigger.  If that is the case, we will…

REGULATIONS

Not a Good Look: “Dysfunctional Death Care System” becoming an issue in Chicago mayor’s race

By Funeral Director Daily | October 9, 2026

    In August of this past summer (2026) 56 decomposed bodies were found improperly stored in a funeral home in Chicago.  It’s not the first time or the first place something like this has…

Preneed: Your funeral home’s reputation may be tied to your preneed provider

By Funeral Director Daily | October 2, 2026

    I came across an interesting article the other day that reminded me of the unease that I always had in selecting our funeral home’s preneed insurance partner.  My unease had nothing to do…

Will the dispersion of Natural Organic Reduction soil be an issue?

By Funeral Director Daily | October 1, 2026

  Back in August the Worcester (Maryland) County Board of Zoning Appeals (BZA) approved Natural Organic Reduction (NOR) firm Earth Burial’s request to spread NOR soil on a 14-acre property in the county.  According to…

CEMETERY

The Start of Something Good

By Funeral Director Daily | October 13, 2026

    I learned of the advent of the upcoming first annual National Cremation Remembrance (or Placement) Day earlier this year from my friends at Crowne Vault.  The company was one of the first to…

Will the dispersion of Natural Organic Reduction soil be an issue?

By Funeral Director Daily | October 1, 2026

  Back in August the Worcester (Maryland) County Board of Zoning Appeals (BZA) approved Natural Organic Reduction (NOR) firm Earth Burial’s request to spread NOR soil on a 14-acre property in the county.  According to…

Recollections of 9/11. . . 25 years later

By Funeral Director Daily | September 11, 2026

    So today, September 11, 2026, marks the 25th anniversary of the 2001 terror attacks on America.  For those of us who are baby boomers, that day is seared in our memory as are…

CREMATION

The Start of Something Good

By Funeral Director Daily | October 13, 2026

    I learned of the advent of the upcoming first annual National Cremation Remembrance (or Placement) Day earlier this year from my friends at Crowne Vault.  The company was one of the first to…

Not a Good Look: “Dysfunctional Death Care System” becoming an issue in Chicago mayor’s race

By Funeral Director Daily | October 9, 2026

    In August of this past summer (2026) 56 decomposed bodies were found improperly stored in a funeral home in Chicago.  It’s not the first time or the first place something like this has…

Will the dispersion of Natural Organic Reduction soil be an issue?

By Funeral Director Daily | October 1, 2026

  Back in August the Worcester (Maryland) County Board of Zoning Appeals (BZA) approved Natural Organic Reduction (NOR) firm Earth Burial’s request to spread NOR soil on a 14-acre property in the county.  According to…

PRENEED

Preneed: Your funeral home’s reputation may be tied to your preneed provider

By Funeral Director Daily | October 2, 2026

    I came across an interesting article the other day that reminded me of the unease that I always had in selecting our funeral home’s preneed insurance partner.  My unease had nothing to do…

The shifting preneed trend and the need to make preneed a priority

By Funeral Director Daily | September 16, 2026

  I recently read a blog post on the Funeral Directors Life (FDL) blog written by Todd Carlson, Executive Vice-President and Chief Sales officer at Funeral Directors Life.  The article was titled “Three preneed trends…

Death Literacy: “Concerns over the rapid rise of Direct Cremations”

By Funeral Director Daily | September 4, 2026

  “Death Literacy” is something you may be hearing more about in the days to come.  This article from SABR-A Care Collective mentions that “Raising death literacy aims to equip people with the skills not…

PRODUCTS

Dignity Plc Funeral Services owner: “The legal services strategy has continued to exceed expectations”

By Funeral Director Daily | October 7, 2026

  I’ve had a lot of experience during my time as a Board member and Chairman of Senior Living companies extending “service lines” in order to build business.  And, I think part of the future…

Will the dispersion of Natural Organic Reduction soil be an issue?

By Funeral Director Daily | October 1, 2026

  Back in August the Worcester (Maryland) County Board of Zoning Appeals (BZA) approved Natural Organic Reduction (NOR) firm Earth Burial’s request to spread NOR soil on a 14-acre property in the county.  According to…

“Drowning in information, starved for knowledge”

By Funeral Director Daily | September 17, 2026

  Back in 1982 when John Naisbitt’s bestselling book, Megatrends, was flying off the shelves (it was before Amazon so it wasn’t being ordered by mail) the book commented that Americans were “drowning in information…