We started talking about advertising mix a couple of days ago when we breached the subject of looking at our budget for 2018. Obviously, advertising is a variable cost that we decided you need to know how effective each portion is, what types of advertising work in your community, and how, or if, by knowing…
On Sunday my wife and I dropped off our youngest child for his Freshman year of college at a school about 100 miles away from us. Those of you that have been through this procedure know what it is like. He is not entering the death care profession and I am okay with that. There…
As has become our custom we use Monday mornings for an overview of some of the stories we have seen concerning the death care industry over the last week. Today is no exception and we have linkable articles on topics ranging from a funeral home that was closed down to a Japanese company’s idea to…
Yesterday we began a discussion about your advertising mix and your budget. It’s my belief that there are several components in your advertising options that are needed to to get into the minds of consumers who are all your potential customers. I’m also of the opinion that there is a time when a client family…
As we move into the month of September and all the kids start going back to school, it always reminds me that the next business year is just around the corner a few months away. It was in September that I always started to look at our budget for the coming year and began the…
BUSINESS
Funeral homes in Michigan change hands
“It’s been a good run.” That’s what funeral director John Kaatz said according to this newspaper article announcing the sale of four funeral homes that he was associated with. Kaatz, who succeeded his…
Memorial Day 2026 — “Freedom isn’t free”
As we stop today to reflect on the memory of not only our military personnel from the Revolutionary War on, we remember that the holiday was officially started to pay respects to those…
Everstory Partners recognized as a “Great Place to Work” — Again!
StoneMor Partners left the world of public companies and was taken private by Axar Capital Management in November 2022. At the time StoneMor was arguably, by revenue, the second largest company in Death Care. …
FINANCE
Funeral homes in Michigan change hands
“It’s been a good run.” That’s what funeral director John Kaatz said according to this newspaper article announcing the sale of four funeral homes that he was associated with. Kaatz, who succeeded his…
Everstory Partners recognized as a “Great Place to Work” — Again!
StoneMor Partners left the world of public companies and was taken private by Axar Capital Management in November 2022. At the time StoneMor was arguably, by revenue, the second largest company in Death Care. …
Security National Financial Corporation 1Q 2026 Memorial Group: The Good and the “Not so Good”
Security National Financial Corporation (SNFC), the Utah-based company that serves the Death Care profession through their funeral homes, preneed insurance, and other financial tools issued their 1st Quarter 2026 financial report last week. …
REGULATIONS
Memorial Day 2026 — “Freedom isn’t free”
As we stop today to reflect on the memory of not only our military personnel from the Revolutionary War on, we remember that the holiday was officially started to pay respects to those…
Everstory Partners recognized as a “Great Place to Work” — Again!
StoneMor Partners left the world of public companies and was taken private by Axar Capital Management in November 2022. At the time StoneMor was arguably, by revenue, the second largest company in Death Care. …
Natural Organic Reduction (NOR) hits some roadblocks
It’s not for me. . . .but neither is skydiving. I’m talking about Natural Organic Reduction (NOR) or what some lay people call “human composting”. NOR is a legal form of human disposition…
CEMETERY
Memorial Day 2026 — “Freedom isn’t free”
As we stop today to reflect on the memory of not only our military personnel from the Revolutionary War on, we remember that the holiday was officially started to pay respects to those…
Everstory Partners recognized as a “Great Place to Work” — Again!
StoneMor Partners left the world of public companies and was taken private by Axar Capital Management in November 2022. At the time StoneMor was arguably, by revenue, the second largest company in Death Care. …
Might this be a trend in small community cemetery financing?
Nobody really likes taxes. . . .But, then again, nobody wants their loved ones forgotten either. If you are in the Death Care business you know of the costs to operate cemeteries. And,…
CREMATION
Natural Organic Reduction (NOR) hits some roadblocks
It’s not for me. . . .but neither is skydiving. I’m talking about Natural Organic Reduction (NOR) or what some lay people call “human composting”. NOR is a legal form of human disposition…
Price: Calculated by Supply and Demand
I’m not an economics major but I know that the price I can charge for my goods or services is somewhat dictated by the supply and demand of those goods and services. Is that…
Are we asking the right question?
Over my years as an active funeral director I would be called to the place of death and eventually ask the family before I left, “Are you thinking about burial or cremation?” If you’re…
PRENEED
SCI Earnings Call: CEO Tom Ryan answers on Preneed and Managing
Service Corporation International reported on their 1st Quarter of 2026 about ten days ago and then followed that up with an Earnings Call with stock analysts that follow the company. As usual Funeral Director…
Survey finds continued growth in the Preneed market . . but, there are cracks in the armor
Preneed continues to grow. . . .but is the growth enough? That is a great question and, among other things, we will look at the percentage growth of preneed on a “revenue per preneed…
Park Lawn situation: In Substack article, author Russo opines on the events of last week
On Monday of this week Substack, under their “On Deathcare” platform released a very well researched article by author Tony Russo titled, “Why are we still pretending Homesteaders is ‘just’ a Park Lawn investor?”…
PRODUCTS
Natural Organic Reduction (NOR) hits some roadblocks
It’s not for me. . . .but neither is skydiving. I’m talking about Natural Organic Reduction (NOR) or what some lay people call “human composting”. NOR is a legal form of human disposition…
California county sees fit to restrict Natural Organic Reduction (NOR) remains
Over the last month or so we have followed a growing discontent in Fresno County, California, and specifically an area along the San Joaquin River about the process of Natural Organic Reduction (NOR) remains…
Parting Stone hires former customer and industry award recipient, continues march forward with funeral home partners
Parting Stone, the pioneer in solidified remains, announced last week in a press release that they have hired the 2025 recipient of the National Funeral Directors Association (NFDA) Inspiration Award, Katey Houston, “. .…
