Products

2023: The Year of the Ancillary Sale

By Funeral Director Daily / January 2, 2023 /

  Last Friday I printed a story about five trends or happenings that I saw in calendar year 2022 and how they will relate to Death Care as we move into the future.  I’ve not been shy about saying two things are happening and will continue to happen.  Those two things are an increase in…

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Ovum Fungi — a new disposition method??

By Funeral Director Daily / December 13, 2022 /

Every once in a while during my searches for Funeral Director Daily topics I’ll come across something I wasn’t aware of in the death care industry.  Today I bring you information on what is called the “Ovum Fungi”.  This is a product that this press release and the company website refers to as “an eco-friendly…

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The New Pioneers

By Funeral Director Daily / December 9, 2022 /

Part of what I’ve always done is watch the trends.  I wasn’t the first to put a crematory in my funeral home, but I did see the trends and was the first in my county to do so.  I also wasn’t the first funeral home to add staff to concentrate on preneed funeral planning and…

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Federal Trade Commission communication hints at “Funeral Rule” retention & modification

By Funeral Director Daily / December 6, 2022 /

The Federal Trade Commission issued the “Funeral Rule” in 1982 with an effective date of September 1984.  Since that time it has operated as a consumer tool for price comparison in the funeral home market.  This recent communication from the FTC asks for additional comments on several items by January 3, 2023, as the FTC…

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Are funeral directors losing their “clout”?

By Funeral Director Daily / November 30, 2022 /

There was a time when if you needed information on a task or a service you went direct to the source to find the information needed.  Remember, when your watch didn’t work you would take it to the local jeweler to diagnose the issue. . . . Or if the electronic device you just purchased…

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Checking in on Natural Organic Reduction

By Funeral Director Daily / November 25, 2022 /

In December it will be a full two years since Recompose, the United States first human natural organic reduction (NOR) disposition service was legal and open for business.  NOR is more commonly known as “human composting”. We thought it might be a good time — on the precipice of the business’ second anniversary of being…

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The Best of Baltimore

By Funeral Director Daily / November 23, 2022 /

In my home state of Minnesota there is a sports writer who every Thanksgiving creates an article and makes a case for the worst person or thing that has happened on the Minnesota sports scene in the past year.  I’ve taken some inspiration from that but have also taken into account something my mom drilled…

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Tattoo preservation becoming more mainstream

By Funeral Director Daily / October 24, 2022 /

If you haven’t noticed that families are continuing to look for new ways to memorialize their loved ones you haven’t been looking.  For many of us casketed burial with a monument for memorialization may be what we want or columbarium sheltering of cremated remains in a cemetery with memorialization recognition may be what we want. …

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The next frontier in death care customer acquisition and retention

By Funeral Director Daily / October 21, 2022 /

Yesterday I teased that today I would introduce you to a company that is, in my opinion, far ahead of the curve in helping to meet today’s, and tomorrow’s consumers where they are in relation to looking at and committing to their death care plans. First of all, I want to tell you a little…

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The move to “Pre-Emptive” marketing

By Funeral Director Daily / October 20, 2022 /

When you look to the past of funeral home marketing it is pretty accurate to say that many funeral homes “Got their names out there” and then waited for deaths to happen.  When I started in the business, our industry was as far from “Pre-Emptive” marketing as any industry. . . it’s just the way…

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