Tag: crematin business

Business Finance

Dignity plc and their price point pivot. . . . can they remain profitable?

2022 marked a point in the history of Great Britain’s largest death care provider, Dignity plc, where they planned to increase consumer market share for their services by lowering their prices.  What they maybe didn’t anticipate was the highest inflationary pressures in the last 40 years on the costs of their services to happen at the same time. It’s a certain mathematical formula that lower sales prices coupled with increased expenses will result in lower margins. . . and that […]