Preneed

Another argument for Preneed. . . .

By Funeral Director Daily / July 13, 2023 /

      Americans are taking a loan, early withdrawal, or hardship withdrawal from their retirement plans at record rates according to this article from Yahoo Finance.  And, one of the top reasons why, according to the survey, is to pay for a funeral.   According to the survey released by by the non-profit Transamerica…

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Community events can lead to the “Connection” you need

By Funeral Director Daily / June 15, 2023 /

    I’ve lived in the same growing community my entire life.  I know a lot about the community. . .as a matter of fact my two sons always tell me “I have accumulated a wealth of worthless knowledge about it”!!   Living here for a long period of time, being interested in my community,…

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Preneed Marketing: What age to aim at?

By Funeral Director Daily / June 14, 2023 /

    When a company commits marketing dollars to a specific purpose they want to make sure that those dollars move the needle  as far as they can.  So, a topic I’m interested in is at what age should a funeral home start putting preneed marketing in front of a potential client?   I’m certain…

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Do Death Care consumers trade down in a weak economic environment?

By Funeral Director Daily / May 31, 2023 /

      Has the death care community ever studied if, when faced with economic difficulties, the purchase of death care such as funerals, caskets, cremations, and other services reflect those economic times or do the vast majority of death care consumers select the disposition option, such as burial and cremation, that is most meaningful…

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Carriage Services announces national preneed partnerships

By Funeral Director Daily / May 22, 2023 /

    It was less than three weeks ago, on May 4, when listeners of Carriage Services earnings call got an idea that something was going to be decided in the way that the company handled their preneed business.  In that call, of which you can read the transcript here, Vice-Chairman, President and Chief Operating…

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Selling Death Care in a “Limitless” world

By Funeral Director Daily / May 8, 2023 /
OPtions

    Last week I spoke in front of a small audience of funeral directors and commented on what I see happening in the Death Care world.  One of the things that I have noticed that is very similar to the funeral home world that I worked in is that death care clientele have three…

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Mexican funeral firm alleges fraud against U.S. company in purchase

By Funeral Director Daily / April 11, 2023 /

    Disagreements can be a part of any transaction.  Today I’ll touch on a lawsuit that was filed last week that once again shows the importance of due diligence being necessary in any transaction.   Last week we learned through this Wall Street Journal article that Mexican funeral service provider Servicios Funerarios had filed…

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The Funeral Director “facilitator”. . . . . .with less financial reward

By Funeral Director Daily / March 29, 2023 /

    Not so many years ago the role of the funeral director or mortician in a community was to prepare the deceased for burial and coordinate all services between the family that was requesting services and the church body that was delivering those services. . . .which most of the time consisted of a…

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You can design your own casket

By Funeral Director Daily / March 6, 2023 /

      Last week I had a two hour drive and set my radio to a station on Sirius that featured a news talk show.  What was highly unusual was that the group of well-known broadcasters started talking about death care and then started talking about what their wishes would be for their own…

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Preneed to Millennials. . .Maybe so

By Funeral Director Daily / February 28, 2023 /

  Editor’s Note:  This article was scheduled for earlier this morning but for some reason was not picked up by our email subscription service. . .Well, better late than never.  Sorry for the inconvenience.  Here is the article you should have received earlier today:   Sometimes things happen that can turn a fundamental business upside…

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