Preneed
I recently read this story in the Buffalo (NY) News that is entitled, “Two men planned what would happen after their deaths. Why did they end up in unmarked graves?” The story documents the plights of two men who, by most death care experts opinion, did everything that they should have done about their future deaths…
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I visited Baltimore and attended the National Funeral Directors Association (NFDA) convention earlier this month. In earlier blog posts I’ve told you some overriding impressions that I had from that experience. . . and I told you I would be bringing you, in greater detail, some of my thoughts and observations. One of the phenomena…
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When you look to the past of funeral home marketing it is pretty accurate to say that many funeral homes “Got their names out there” and then waited for deaths to happen. When I started in the business, our industry was as far from “Pre-Emptive” marketing as any industry. . . it’s just the way…
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We learned late last week in this press release that Funeral Directors Life Insurance Company (FDLIC) of Abilene, Texas, acquired the American Life and Annuity Company (ALAC) of Hot Springs, Arkansas. According to the press release “effective immediately, FDLIC will work to support existing ALAC policyholders and Arkansas funeral homes”. Again, according to the press…
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Service Corporation International (SCI) has agreed to provide up to $209 million in refunds to settle a federal class-action lawsuit alleging it deceived 87,000 Florida customers who purchased its prepaid plans according to this article from last week from Yahoo News. According to the article SCI Direct (formerly called Neptune Society Management Corporation) was named…
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Recently I came across this article from the Insurance NewsNet based on a survey from health insurer, Ethos. The article was based on what traditionally taboo subjects would people be willing to talk about. Turns out that 81% of the people were willing to talk about Money, but at the bottom of the list came…
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In this news release from Messenger News you can read about the Messenger Company and its acquisition of the Thumbies Fingerprint Keepsakes business. The release states that “the new addition to the Messenger family of companies will allow the Messenger team of sales representatives to offer the complete line of Thumbies jewelry in their portfolio…
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This recent article was published by Financial Content in Australia about the low-cost preneed market and made the comment, “This rise and popularity of ‘low cost’ prepaid funerals have taken the death care industry by surprise. With household budgets increasingly coming under strain from rising inflation, cost considerations are likely to come even more to…
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Earlier in August, partly through this press release, Aflac announced that they will be entering the “Final Expense” insurance market and made a point of detailing a strategy aiming consumer directed products at the Senior insurance market. Not only will Aflac offer a Final Expense product but they will also be rolling out a Medicare…
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This recent public relations press release indicating that a shift in attitudes of people in Great Britain about how people want to “Say Goodbye” to their loved ones makes one wonder if that shift will find its way across the Atlantic Ocean to the United States. One report found that “sales of direct cremation plans…
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