Preneed

Pennsylvania funeral home acquires “down and out” operator

By Funeral Director Daily / August 26, 2025 /

    There’s always a risk when a funeral home firm acquires another location.  There’s even more risk when a funeral home acquires a location that has had its license suspended by a state board of funeral directors.   However, as you can read and view in this report from Pennsylvania’s WTAJ-TV News that’s exactly…

Regions Bank: It’s like having an expert on staff

By Funeral Director Daily / July 28, 2025 /

  When I was operating my funeral home most of my energy went to taking care of the families I was serving, taking care of the staff I was leading, and taking care of the budget I was trying to meet.  Doing all of that didn’t always leave enough time to thoroughly look after the…

The “Guaranteed” preneed philosophy — is it working in high inflation times?

By Funeral Director Daily / July 22, 2025 /

    I think that there still is a discussion about “Guaranteed” vs. “Non-Guaranteed” preneed funeral contracts.  Although, I would argue that for the past decade or so the vast majority of preneed accounts sold by funeral homes are “Guaranteed”.  By that I mean that the services and merchandise is picked out at pre-arrangement time…

Could the “Big, Beautiful Bill” help sell Preneed

By Funeral Director Daily / July 7, 2025 /

  If you have been anywhere near a television, radio, smart phone, newspaper, or other news media you know that President Trump’s signature piece of legislation, the “Big, Beautiful Bill” was passed and signed into law over the extended 4th of July weekend.   I’ve always liked to stay up-to-date on current events and learn…

The Psychology of Commitment

By Funeral Director Daily / June 27, 2025 /

    When you are in a competitive business you need to acquire customers and then find a way to make sure that those customers are “commited to you”.  Many times acquiring the customer might be the easy part, but making sure the customer stays commited to you and loyal to your brand can be…

OneRoom brings Revenue Generation to your streaming

By Funeral Director Daily / June 18, 2025 /

    We recently received a press release from OneRoom, a trusted leader in funeral streaming.  The press release made known that the company has launched its new “Rev Gen Bundle” – defined as a way to make every stream work harder for your funeral home. With Tribute Buttons and Pre-Need Pathways, funeral homes can…

“Death should be inconvenient”

By Funeral Director Daily / June 3, 2025 /

  I have a retired Lutheran clergy friend who, when we were both working, was not hesitant to tell families that “Death should be inconvenient”.  That sentence usually came during an arrangement conference when families struggled to try to fit in a funeral or memorial service between grandchildren’s youth sports events, family vacations, and holidays.…

Raising the retirement age. . . Does it affect Preneed??

By Funeral Director Daily / May 28, 2025 /

  Last week the country of Denmark once again set in place an increased age for receiving government sponsored retirement benefits.  As you can see in this article those citizens of Denmark born after 1970 will not be able to access this benefit until age 70 — up from the current age of 67, with…

The future of Preneed is looking good

By Funeral Director Daily / May 23, 2025 /

    The other day I came across this article from Today’s Will & Probate publication of Great Britain.  The title of the article is “Regulation profoundly changing the dynamics of the funeral plan market“.   I think it portends continuing interest and expansion in funeral home preneed sales.  I also believe that some of…

Legal Issues, Buying/Selling, Consumer Attitudes, and Preneed: Great webinars lined up for May

By Funeral Director Daily / May 6, 2025 /

    I was always told that you have to “Learn before you Earn” and now I’m told, and I believe, that “Learning is a lifetime endeavor” —  meaning that you never stop learning.   So, if you believe like me, you can take a look at the National Funeral Directors Association (NFDA) and WilbertEDU…