Business

Technology will be/is here for your funeral home

By Funeral Director Daily / May 2, 2024 /

    A pager that allowed me out of the funeral home. . . .telephone transfers that allowed death calls to be “transfered” to one’s home phones.  That’s about the extent of technology when I started in the funeral business. . . Oh, I suppose you also could consider electric typewriters and better carbon to…

Batesville named one of America’s “Most Trustworthy” companies

By Funeral Director Daily / April 30, 2024 /

    A recent press release from Batesville give us information that the company has been named to “Newsweek’s list of Most Trustworthy Companies in America for 2024.”  According to the press release “Batesville achieved a top 25 ranking in the Consumer Goods category, alongside a variety of global brand leaders, coming in at number…

Loss & Legacy: What does the “new” funeral customer want?

By Funeral Director Daily / April 30, 2024 /

    According to at least one survey 76 million American Baby Boomers will reach the age of “Life-Expectancy” between now and 2042.  Another survey I looked at mentioned that there are “only” 71.9 million boomers alive at this time.  So, while the number is “murky” the one fact remains that there will be a…

Titan Casket continues “edgy” journey to find their audience

By Funeral Director Daily / April 26, 2024 /

    On Wednesday of this week arguably the most innovative and edgy marketing tool was turned loose on the funeral buying public when Direct-to-Consumer casket company Titan Casket unveiled their new relationship with Elan Gale’s “The Year of Elan’s Productions” and actor David Dastmalchian in releasing “Grave Conversations”.   Here’s what an article from…

Federal Trade Commission bans “Non-Compete” agreements

By Funeral Director Daily / April 25, 2024 /

    “This rule affects every segment of the American economy and in a simple 3-2 vote destroys billions of dollars in value that employers have spent in compensation for a covenant not to compete”.  That quote is part of the message delivered in a National Funeral Directors (NFDA) Special Bulletin on Tuesday by NFDA…

Take Ring Ring Marketing for a Test Drive

By Funeral Director Daily / April 24, 2024 /

    When it comes to technology I am a confessed “Novice”.  And personally, with Social Media I am pretty quiet too. . . . or maybe my life is dull enough that none of it deserves to be shouted from the rooftops on all the “sharing’ sites.   However, from having Funeral Director Daily…

Are funerals “Negotiable”? This guy says so

By Funeral Director Daily / April 23, 2024 /

    So, you have to understand my sense of humor, but every once in a while I will be at a Quick Service Restaurant (QSR) such as Taco Bell or McDonalds and let’s say the order taker/cashier rings up my order and says something like that will be $10.29.  With a straight face and…

The paradox that is killing funeral service

By Funeral Director Daily / April 18, 2024 /

    Last week Angie and I attended a visitation service for a neighbor at the funeral home I used to own and operate.  While there we witnessed first hand the care the family was receiving and we could just tell that the friends and neighbors who stopped by, and the stories they told, were…

Dignity, care, and respect. . . bringing the fallen home

By Funeral Director Daily / April 15, 2024 /

    On Saturday night I was at a movie, came home and turned the television on to catch the news and learned of the missile bombardment of Israel that Iran took responsibility for.  Now, I don’t know all the nuances of the political world that comes into these types of situations around the world,…

Has Inflation hit your bottom line yet?

By Funeral Director Daily / April 12, 2024 /

  There is no doubt that the cost of inflation in doing business will affect the bottom line of businesses unless they do something to counter the effect.  It’s a pretty simple equation in the “View from the Top” that if business sales are the same then the upward inflationary costs of labor, utilities, advertising,…