Business
I heard about this process almost a year ago but did not really know enough to write on the subject until I came across this article from The Telegraph, a publication of Hearst Media. The process that I refer to is that of tattoo removal from a deceased body. As it turns out there are…
Today is Labor Day across our great country. It is a day that has become embedded in my mind over the years as the last day of “official” summer and the beginning of the new school year. Here in Minnesota it also marks the last day of our 12-day State Fair and is the unofficial…
In 2011 Davina Bambrick was forced to euthanize her 14-year old dog, Bennie. She now says that the worst of that situation was when “Bennie was abruptly whisked away” after being euthanized. She commented recently, “It was kind of an unusual process, that lacked a lot of care or empathy at the time. We weren’t…
We want to continue to thank our loyal readers for making Funeral Director Daily what we believe is the fastest growing informational format for the death care industry read today. Our readership increased for the 3rd consecutive month — and for July 2019 from June 2019 we saw an increase of 6.8% of daily views. …
Over the years I learned a lot about marketing. When sales reps for different advertising mediums came into our business to either sell or re-new our programs I always looked at them as extensions of our business and not sales people. I figured that if I could learn from them I could use that knowledge…
We’ve all been targets of other businesses. Have you ever received a printed piece of mail for something? As you surf the internet are certain ads continuing to come up on the pages you go to? If that has happened to you. . then you have been targeted. I first really noticed the targeting concept…
Like many of you who read Funeral Director Daily, I like being an amateur investor in the stock market. Back in the 1980’s I read two books that have became my gospel for investing. One of them was in the early 80’s and was a book by John Naisbitt entitled “Megatrends” and the second book…
We all know that over the long-term, such as the past 40 years between 1980 and now, change has occurred in the death care industry mainly by the advent of the almost universal acceptance of cremation. Most funeral homes have been able to weather that storm by offering services for both types of choices in…
Last week Funeral Director Daily published an article on “Out of the box” marketing. In a nutshell we told traditional funeral homes not to be scared about advertising your services in a less than conventional way. While we didn’t have anything to do with it, we happened to notice on our local media in the…
