Business

What is the “Data point” for Preneed?

By Funeral Director Daily / September 9, 2025 /

    It’s s question that I have a hard time answering or getting an answer to.  The question being, “What is the number of preneed policies a funeral home needs to write to move market share forward?”  Or even more basic, “What is the average ratio between going-concern funeral homes as it comes to…

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Dilemma: The affluent consumer and traditional Death Care

By Funeral Director Daily / September 5, 2025 /

  On Tuesday morning I had to alter my running schedule because of rain showers.  So, I took to our indoor treadmill to get my daily exercise and had a nice run while watching the Fox Business Stuart Varney morning show.   One of the short business news stories that came on was that they…

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Your funeral home can use Legacy.com’s “power draw” for local visibility

By Funeral Director Daily / September 4, 2025 /

    According to SimilarWeb Legacy.com drew a total of over 43 million visits in July 2025.  That’s a whole lot of people accessing a website.   When families search for obituary notices, share memorials, of look for service details, they are often visiting Legacy.com.  And now, when people visit Legacy.com your funeral home can…

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Funeral directors’ “premium-financed insurance” lawsuit to proceed

By Funeral Director Daily / September 4, 2025 /

  According to this recent article from Insurance News Net, an August decision from the U.S. District Court for the District of Montana will allow a 2024 filed lawsuit to proceed for Montana funeral directors who claim a “premium financing scheme cost them millions”.   Again, according to the article, the plaintiffs operate the Stevenson…

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Back to School – What’s new with Mortuary Education

By Funeral Director Daily / September 2, 2025 /

    It’s time for me to alter my running schedule.  You see, the day after Labor Day is the historic start of the new school year in my community and my morning run takes me by an elementary school. . . . And, during the school year I try to avoid the buses and…

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Labor Day 2025 — Some news you can use

By Funeral Director Daily / September 1, 2025 /

    Today is the holiday Americans celebrate as Labor Day.  And while many of us reflect on the ceremonial “End of Summer” others in the Death Care profession are busy tending to the needs of the bereaved.   It’s a day when Funeral Director Daily does not want to bore you with some long…

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Will “Recurring Revenue” come to Death Care?

By Funeral Director Daily / August 29, 2025 /

  It’s a staple fact that “Death” only occurs once for each human being.  And, in the business world of “Death Care” that’s a fact we have had to live with.  A recurring or repeat client is defined by a returning “family” not by repeat business of one individual.   Does that mean that “Recurring…

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Funeral Homes: Evolution thins the Herd

By Funeral Director Daily / August 28, 2025 /

    Businesses commission research studies when there are unexplained difficulties with the business; primarily “business is down and we don’t know why”.  Over four decades funeral businesses commissioned hundreds of studies to explain the causes of declining business.  During the 1980’s and 90’s many funeral businesses in New York city metro area experienced declining…

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So. . . . What’s the “Average size” funeral home in the United States?

By Funeral Director Daily / August 25, 2025 /

  Every so often when I am researching for articles I stumble across something that really fascinates me.  Well, it happened last week and I enjoyed using the information to decipher what the “Average Size” of a funeral home is/was in the United States according to data compiled in 2023 which means that most of…

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Leadership makes all the difference

By Funeral Director Daily / August 22, 2025 /

  Funeral homes are a great study on this subject.  With many being “Generational” in nature, have you ever wondered why some generational funeral homes stay “status quo” as the next generation takes over and other funeral homes either decline or grow in success with the same generation leadership changes?   I think it is…

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