When it comes to technology I am a confessed “Novice”.  And personally, with Social Media I am pretty quiet too. . . . or maybe my life is dull enough that none of it deserves to be shouted from the rooftops on all the “sharing’ sites.

 

However, from having Funeral Director Daily be diseminated daily on Facebook and X (Twitter) I do understand how these mediums can spread some items like wildfire.

 

Every day I check the number of page views Funeral Director Daily gets.  Over a month’s time I try to write articles that touch on all aspects of Death Care. . . and I’ve gotten pretty good at estimating which articles will get top numbers for page views.

 

However, every once in a while I am really surprised by the high readership numbers an article will bring in. . . .what I’ve learned over the years is Funeral Director Daily has a very good base of readership, but when the numbers get huge for an article it is most likely because someone has “shared” that article on Facebook or Twitter and we found readers who wouldn’t normally get the article.

 

That’s good in a number of ways. . . First of all, it brings in higher viewership to Funeral Director Daily and exposes some of my sponsors to potential new business relationships.  Finally, some of those people read the article, look at Funeral Director Daily and become subscribers which grows our base and gives us more readers who might “share” future articles and keep the cycle moving.

 

I also have learned that nobody uses the Yellow Pages as their base medium of advertising anymore.  Television, radio, and the internet are there to help with a message, but nothing can get your message out in a way you want to spread it better than “Social Media” in today’s world.

 

And, from my point of view, nobody in the Death Care profession knows “Social Media” like Welton Hong and his team of experts at Ring Ring Marketing.  And a good thing for you is that Welton and his team are looking for some new clients and have came up with a way that you may qualify for some free advice if your firm is in the category he is looking for.

 

Here’s a link to Ring Ring Marketing and their offer to “Test Drive” their services.  Take a look to see if your firm might qualify and then get ready to create more and more opportunities for your community to learn about your services and staff.

 

I don’t think you will be disappointed.

 

More news from the world of Death Care:

• Local receives recognition from funeral directors association.  Advertiser-Tribune (OH)
• Exploring Adirondack roots in Albany’s rural cemetery.  Adirondak Explorer (NY)
• How did embalming start?  — And what are Water Cremations?  The Herald (Great Britain)
• Sisters sue a luxury townhome community’s HOA in effort to save a historic Black cemetery.  CNN
• Family funeral director at the heart of the local community.  Yahoo News

 

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