Tag: funerals

Business Preneed

Acquisition vs. Retention. . . .where to concentrate?

It’s an age old debate that is carried on even in MBA classes at major colleges.  . . . . .Where are your advertising dollars spent best — on Customer Acquisition or on Customer Retention?  A local issue in a concern outside of the death care industry had my friends and I debating it over coffee this weekend. You hear a lot in the public markets about companies adding customers.  However, very seldom do we hear about “Net New Customers”.  […]

Preneed Regulations

This is the week

This is the week that Congress should act on the Biden Administration’s key piece of legislation, the $3.5 trillion “Human Infrastructure” bill.  Regardless of what happens or how you feel about that bill, I thought it would be interesting to look back on how death care has fared from the other two large social bills passed in American history — the New Deal and the Great Society. The New Deal was passed by Congress under the Franklin D. Roosevelt presidency […]

Cemetery Regulations

Arlington National planning to limit burials

Arlington National Cemetery, our nation’s national cemetery, is somewhat between a rock and a hard place as they plan the future of the cemetery.  I don’t think anybody disagrees with Karen Durham-Aguilera, the cemetery’s executive director when she states, “We want to be open.  We want to have that opportunity for that 5-year-old who’s going to raise their hand one day to serve this great nation. So to be able to do that, we need to plan for our future.” […]

Business

Meet Singapore’s all female embalming team

Every once in a while I come across an article which reminds me how much the actual inner workings of a funeral business has changed.  And sometimes paradoxically, the same article or articles can point out that what I’m looking at is not so much a change as it is an evolution. Today I will highlight two articles on female funeral directors.  The first one, about a group of female funeral directors at Singapore’s Serenity Casket & Funerals seems to […]

Business

How will death care fare in an “upside down” world?

I read this interesting short article (and video news story) authored by Myles Udland at Yahoo Finance the other day.  In the article, he surmises about “the role that demand is playing in the economic recovery.”  According to Udland, you can “throw a dart at just about anywhere in the economy and you’ll find unmet demand held back by some version of a supply bottleneck.” And, it is happening in funeral service as I discovered when reading this article from Massachusetts.  […]

Business

Funeral Director Daily talks about “Watching your costs to hold on to Profits”

Funeral Director Daily CEO and Editor Tom Anderson appears on FD Talks – Funeral Director Life’s recurring discussion of topics of interest to those in the Death Care profession.  In Episode #11 of FD Talks you can see and hear Host Rob Davison and Tom Anderson break down inflation in the funeral profession, provide solutions around raising prices vs. watching costs, and trusting your intuition. See and hear the video podcast here. #                […]

Regulations

Maine legislators want “safe” funeral utility vehicles

An accident in 2017 that took the life of a funeral home worker has the State of Maine legislature searching for answers on how to make funeral vehicles safer for death care employees.  Last week, according to this article, the Maine Legislature Committee on Innovation, Development, Economic Advancement and Business “ordered the Board of Funeral Services to develop new rules to protect drivers and passengers by January“. At real issue here is the use of different utility vehicles commonly used […]

Business

Will this concept have staying power?

The longer I am affiliated in the death care profession it seems the less I know.  I know that is not true, but I am always amazed when I find some type of business out there in the death care profession that I did not know existed. There are a lot of concepts and a lot of ways to make that consumer client connection with those concepts and handle the final disposition of a human being.  It’s pretty certain that […]

Business Products

Bringing your public image to reality

If you are operating a business, such as a funeral home or cemetery, and that business has been around for several years, whether you like it or not, that business has a perception to the public.  The good news is that if the business has been around for a length of time, then it is fair to assume that there is a pretty good public image of the business in the consumer’s mind. . . . or the business would […]

Business

Going to extremes to lower overhead

Operating a funeral home and/or crematory operation as a business is an expensive proposition to start when you think of the fixed costs that it will take.  It’s not like starting a lawn care service where you need some basic equipment and wait for the phone to ring to put it to use.  In the lawn care business, outside of that original equipment, you operate on what I would call a high level of variable expenses only when you get […]