funeral homes

Make sure to watch your flanks in holding onto revenue

By Funeral Director Daily / April 21, 2021 /

I’ve noticed with much interest over my career in funeral service that most funeral home owners are really up to date when it comes to market share percentage as compared to the competitor(s) in their market area.   They all either watch the local obituaries or have someone else watch and count death numbers on their…

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Heroes on the front lines. . . . not only in 2020

By Funeral Director Daily / April 20, 2021 /

I was visiting on the phone with the CEO of one of the funeral home consolidation companies on Friday when he asked me how long I had been out of direct management of our business.  I replied that it is just over seven years and I was happy not to have been there during the…

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Kentucky passes Covid liability shield law for funeral homes

By Funeral Director Daily / April 19, 2021 /

There has been a lot of talk at the federal level about creating a limit to liability law for those essential businesses that had to operate over the timeline of the Covid-19 pandemic while knowledge of the virus was becoming better and better every day.  The thought process has been that businesses should not be…

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The month’s top stories and more

By Funeral Director Daily / April 16, 2021 /

It is the middle of April and time for us to bring you a list of the top read stories on Funeral Director Daily over the past 30 days.  We know many of you are too busy to check in every day and this new feature lets you take a binge look at what you…

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On looking back. . . and moving forward (Part 2)

By Funeral Director Daily / April 16, 2021 /

We told you yesterday that Carriage Services CEO and Chairman Mel Payne had published a lengthy Letter to Shareholders in early April.   In that letter, that you can access here, he painted what we call a somewhat aspirational future for Carriage Services, after first pointing out how they got to where they are today. Today,…

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On looking back. . . .and moving forward (Part 1)

By Funeral Director Daily / April 15, 2021 /

Earlier this month Carriage Services CEO and Chairman Mel Payne put out a lengthy shareholder letter.  We found it a great read, not only to catch up with what is happening with Carriage Services, but as an aspirational blueprint, that if followed could lead to success in almost all funeral homes.  Payne even points out…

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The public perception. . . discretion vs. transparency

By Funeral Director Daily / April 14, 2021 /

Many times discretion is warranted.  I know that there were lots of times in my life as a funeral director where I didn’t volunteer information.  It could have been with an accident victim or some other issue where I thought that the next of kin knowing the answer was worse than them not knowing and…

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Independent operators. . . . .know your value

By Funeral Director Daily / April 13, 2021 /

Back in 1990 I spent about three days north of Vancouver, British Columbia, along the Campbell River fishing for salmon with a group of funeral industry people.  One of the days was spent in a small fishing boat with a gentleman about thirty years my senior who had spent almost his entire funeral service career…

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Who are your customers. . . where do you find them?

By Funeral Director Daily / April 12, 2021 /

I recently looked at two surveys of the American public, digested what I was reading, and then decided that these surveys give a great deal of information to marketing departments of death care businesses.  However, it will be in extrapolating that data and putting it to use in your marketing plan that the “artistry of…

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Pure Cremation unveils new advertising spots

By Funeral Director Daily / April 9, 2021 /

Only about a week ago Funeral Director Daily brought to our readers some new promotional spots by direct cremation start-up Solace.  We told you that we liked them and then linked them for you to view.  You can see that article here. We also told you in that article that we have been big fans…

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