funeral home business
Editor’s Note: Today we bring you some information on marketing your funeral business in your own community. This article is written by funeral industry marketing expert, Welton Hong. Let’s look at local marketing opportunities that generate community goodwill while also getting your funeral home’s name out there. Here are some ideas to consider: Sponsor a…
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An article in the Minneapolis Star Tribune which you can access here was headlined, “U.S. overdose deaths hit a record 93,000 in pandemic last year”. The article went on to say that the calendar year 2020 saw a record number of deaths due to drug overdoses in the year. . . an increase of 29%…
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New ideas come to the forefront in all industries from time to time. Some never get going, some ideas stagnate, but it is really exciting when you see some ideas and concepts catch a tailwind and continue to move forward. In the last couple of weeks we have seen news from two death care start-ups,…
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When I last wrote an article pertaining to inflation one of Funeral Director Daily’s readers contacted me to tell me that his studies indicated that funeral pricing increases did not always correspond with inflationary rates or the rise of the Consumer Price Index. Sometimes funeral pricing was higher and sometimes it was lower than the…
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If you are operating a business, such as a funeral home or cemetery, and that business has been around for several years, whether you like it or not, that business has a perception to the public. The good news is that if the business has been around for a length of time, then it is…
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I read this article from Yahoo Finance today entitled “The Economic Chart of the Year“. It is an interesting short read and you will learn something from reading it. Like I always try to do. . . I tried to reflect on how my actions have contributed to the articles conclusion and also tried to…
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So many times when I’m writing a an article I find something in that article that jogs my mind about another aspect of funeral service, or business, or life in general. In yesterday’s article I mentioned “Top of Mind Awareness” as something that your business or your brand wants your potential customers to have. I…
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As we told you yesterday, we are re-running our budgeting articles that received such good response from funeral home operators in November 2019. Budgeting is, well, budgeting, but there are always new wrinkles to account for. While we have, for our example, simply delineated our revenue numbers by cremation case or earth burial case, if…
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I’m taking the time today and tomorrow to re-run articles from last November on funeral home budgeting. I posted these articles last year and had many positive comments and since we have many new readers since then, I figure that maybe my thoughts on budgeting — both the expense side and the revenue side —…
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I started to read this linked article from Fort Wayne Business that you can access here with the thought of including another story on a locally owned small town funeral home investing in their community by building new facilities to serve the people of that community. The article deals with owners Miles and Tarah Wilson…
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