cremation services
If you operate or work at a funeral home you know that there is a lot of change going on. . . . .Let’s see, there is less church membership leading to less church services. And, less church services seems to be leading to less traditional services going so far as to move to an…
Read MoreWhen you think of End-of-Life “Purpose” insurance there are two basic types. First, there is Pre-Need which is generally sold by funeral or cremation providers with the death benefit proceeds going directly to those providers to pay for services that have been pre-planned by the purchasers or their caretakers. Then there is…
Read MoreThis recent television interview and article about Illinois resident Meagen Lee should find a place in your “Contacts” so that you can point clientele survivors to a way that they can have “One-of-a-Kind” cremation art pieces created should they wish. Lee, who calls herself a DNA artist, has created jewelry, flowers, lighters, pocketknives,…
Read MoreWe will start off our December writings going to the subject of cremation. Over the long holiday weekend we noticed a couple of articles that we found interesting. We will bring you some information from Greece and a couple of cremation products that have their origin in Japan. As you know, from this article that…
Read MoreThe other day a funeral service professional asked me, “What do you see on the horizon for funeral service?” Since I have not put out any predictions for over a year I thought I would just give an answer on what comes to mind first for me. Instead of a long, thought out answer sometimes…
Read MoreThe Cremation Association of North America just wrapped up its weeklong gathering of cremation professionals at CANA2018. While I did not attend, I have kept up with some of the issues that were discussed and saw a quote come out of the convention that I wanted to discuss further. The quote I am referring to…
Read MoreI posted an article yesterday that showed that even when you think you are an asset-based or value customer you can also be, at some times in some situations, an experiential customer. By experiential customer I mean that you, as a customer, will pay more for something because you value the experience that it gives…
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