cemetery business

Mapping Your Customer Journey: A Visual Tool for Deathcare Marketing

By Funeral Director Daily / March 22, 2023 /

    Editor’s Note:  Today Welton Hong, CEO and founder of RingRing Marketing takes over the pen and gives us some valuable advice on Deathcare marketing.  His article begins right here:   When was the last time you studied a map, planning out your route for a vacation or a trip to the ICCFA Convention?…

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Banking and Death Care

By Funeral Director Daily / March 20, 2023 /

    The last ten days or so most of America, and the rest of the civilized world, has wondered about the safety of the banking industry.  As this is being written on Friday, March 17, we’ve already seen American banks Silicon Valley Bank (SVB) and Signature Bank closed by regulators and have seen some…

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It’s not just the big guys making acquisitions

By Funeral Director Daily / March 17, 2023 /
Acquisitions ad

  As small town funeral home operators we many times look at the acquisitions of the big public companies or the regional consolidators with a little envy about being able to do that ourselves.  We look at how they get faster growth and more revenue and in many instances we know that we would like…

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Park Lawn year-end sees mixed results

By Funeral Director Daily / March 7, 2023 /

      Park Lawn Corporation (PLC) released their 2022 4th Quarter and 2022 Year-End reports last week.  In doing so they announced that their Revenue numbers for both the quarter and the year increased while their Net Earnings decreased in comparison to the 2021 4th Quarter and 2021 Year-End.  You can see the press…

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Carriage Services reports Services and Revenue drops in 2022

By Funeral Director Daily / February 27, 2023 /

    Funeral home and cemetery operator Carriage Services reported their 4th Quarter and Year End Financial Reports last week.  You can access that report here.  In doing so they reported that the number of “Services” the company conducted had dropped 2.9% as compared to the yearly results for 2021.  The company conducted 47,184 services…

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Propel Funeral Partners makes acquisitions. . . are acquisitions larger in general?

By Funeral Director Daily / February 23, 2023 /

    Last week North America’s largest funeral service company, Service Corporation International (SCI), announced in their 4th Quarter report “On the acquisition front, we had a very active fourth quarter investing $89 million in four separate transactions across the United States and Canada. These transactions added 14 funeral homes and 3 cemeteries, which included 3 combination locations.”   And…

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Is your business Transactional or is it Transformational?

By Funeral Director Daily / February 14, 2023 /

    Most businesses that I know of are transactional in nature.  They take a fee and give their customer a product or service in return for that fee.  Funeral homes tend to be transactional — we charge a family for the services and merchandise we render and then we provide those products and/or services…

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How’s your “Focus”?

By Funeral Director Daily / January 31, 2023 /

    “Focus” is defined by the Oxford Dictionary as “the center of interest or activity”.  We hear the word a lot.  For instance if you want to improve your golf game you might be told, depending on your present strengths, to “focus” on your weakness. . . and improve it, whether that is driving…

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I think funeral homes have done it right

By Funeral Director Daily / January 16, 2023 /

  It may be because funeral homes, generations ago,  were usually started by a person with a caring heart who figured that if he gave families death care services such as caskets and burials, he could make some money doing so.  Like most entrepreneurs these individuals were willing to work long, hard hours and build…

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British funeral/cremation provider Dignity plc in takeover talks with private parties

By Funeral Director Daily / January 11, 2023 /

  Reuters reported last week that Dignity plc, Great Britain’s largest provider of death care services “(was) in advanced talks with a consortium compris(ed) of investment firms SPWOne V Ltd. and Castelnau Group Ltd.  after it received unsolicited buyout proposals from the consortium in October and November last year.”   The talks centered on the…

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