funerals

Preneed Marketing: What age to aim at?

By Funeral Director Daily / June 14, 2023 /

    When a company commits marketing dollars to a specific purpose they want to make sure that those dollars move the needle  as far as they can.  So, a topic I’m interested in is at what age should a funeral home start putting preneed marketing in front of a potential client?   I’m certain…

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Park Lawn Corporation reports 1st Quarter 2023 — increases revenue by 4.3%

By Funeral Director Daily / May 16, 2023 /

    The last of the major public funeral home and cemetery operating companies reported their 1st Quarter 2023 financial report last week.  Park Lawn Corporation (PLC) bucked the trend of less revenue for the quarter as compared to the 1st Quarter of 2022 by posting a 4.3% increase in total revenue.   Park Lawn…

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Selling Death Care in a “Limitless” world

By Funeral Director Daily / May 8, 2023 /
OPtions

    Last week I spoke in front of a small audience of funeral directors and commented on what I see happening in the Death Care world.  One of the things that I have noticed that is very similar to the funeral home world that I worked in is that death care clientele have three…

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Green Burials are here

By Funeral Director Daily / May 2, 2023 /
WickerCasket

    For the past 4 years of so since I’ve been putting pen to paper writing Funeral Director Daily as I do my research I invariably come across articles on Green Burials.  Green Burials by my definition are “ecology based earth burials with as simple a disposition process that can be done”.   They would…

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Park Lawn year-end sees mixed results

By Funeral Director Daily / March 7, 2023 /

      Park Lawn Corporation (PLC) released their 2022 4th Quarter and 2022 Year-End reports last week.  In doing so they announced that their Revenue numbers for both the quarter and the year increased while their Net Earnings decreased in comparison to the 2021 4th Quarter and 2021 Year-End.  You can see the press…

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Ovum Fungi — a new disposition method??

By Funeral Director Daily / December 13, 2022 /

Every once in a while during my searches for Funeral Director Daily topics I’ll come across something I wasn’t aware of in the death care industry.  Today I bring you information on what is called the “Ovum Fungi”.  This is a product that this press release and the company website refers to as “an eco-friendly…

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Wreaths Across America . . . Remember-Honor-Teach

By Funeral Director Daily / December 7, 2022 /
WreathsAcrossAmerica2005

If you are part of the Death Care business in North America part of your goal is to move families from grief to remembrance of their loved one.  And, if we are honest about it, we should never want anybody to ever be forgotten.  That’s why so many are so strong in recommending a place…

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You can’t take it with you, but. . . .

By Funeral Director Daily / November 16, 2022 /

You have all heard it said many times, especially because we are in the funeral business, “You can’t take it with you“.  That refers to taking your bank accounts to the great beyond and spending money there. But, according to an article in Forbes Magazine, you can earn a lot of money posthumously.  As a…

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SCI sees “more mortality” than expected. . .What’s behind it?. . .I don’t think this will surprise you

By Funeral Director Daily / November 9, 2022 /

Because I report on them, and partly because I just like learning what is happening, I generally read the “Earnings Call Transcripts” that take place every quarter between the public company death care executives and the financial brokers that cover their companies.  If you’ve never read these they end up being a “give and take”…

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Cremation rate at 57%. . . and it’s not coming down anytime soon

By Funeral Director Daily / July 28, 2022 /

I recently read this article from author Harold Ivan Smith from Baptist News.  Smith offers a unique perspective as he attended mortuary school, is a grief educator, and works as a celebrant for Forest Lawn Mortuaries in Palm Springs, California. Smith indicates in his article that cremation was probably about 1% of United States dispositions…

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