Funeral Director Daily was launched by funeral industry veteran Tom Anderson in February 2017 to provide a free daily source of news and analysis on the death care industry.
Editorial. Tom Anderson and occasional guest authors produce articles they think will interest death care decision makers . At least one article per week day is published on the following subjects.
Readership. During February 2020 Funeral Director Daily had 9445 page views (impressions). The number has increased continuously since inception and as the update of this item on April 18, 2020, we are on a run rate to hit over 11,000 page views this month (April 2020). The dip in September 2019 indicates when we started accepting sponsorships/advertising, and until we figured it out, that caused some posts to go into spam accounts.
Site Views April 2019 to February 2020
Advertising/Sponsorships. Advertise or sponsor with Funeral Director Daily and you reach decision makers interested in the death care industry. Ads must be submitted in web-ready format. JPEG files preferred. No animation. Content may be changed whenever client wishes at no charge if client provides web ready banner artwork. Billing is monthly after the advertisement/sponsorship has ran for 30 days. The site has the following advertising/sponsorship opportunities.
Header Ad – This 300 by 200 pixel ad appears adjacent on the right or left of the Funeral Director Header at the top of the page. Rate Card is $500/month.
Homepage Ad – This 468 by 60 pixel ad appears in the middle of the Funeral Director Daily home page just below the featured article. Rate card is $400/month.
Right Hand Column Box Ads – Impressions at less than 3 cents per reader at the $300 level – These ads appear on the right hand column of the website and at the foot of mobile versions of the website. The ads are 300 pixels by 250 pixels. Pricing is as follows:
Box Ad (per month) Monthly Rate
Top Right Column Banner Ad: $500
Second Right Column Banner Ad: $350
Third Right Column Banner Ad: $300
Fourth Right Column Banner Ad: $300
Fifth Right Column Banner Ad: $300
Sixth Right Column Banner Ad: $300
Seventh Right Column Banner Ad: $300
Eighth Right Column Banner Ad: $300
Ninth Right Column Banner Ad: $300
Classifieds – Classified ads can be self-placed on the website for free at this time. To place a classified click on the Place A Classified Ad button on the home page.